When Renault started selling the all-electric Zoe in France, it had a controversial scheme that prevented buyers from owning the battery pack. They could either own the car and pay a monthly fee to lease the pack or lease the whole car.
While it is indeed a controversial scheme, it’s undoubtedly a successful one since under it, the Renault Zoe became the most popular all-electric vehicle in France.
But now the French automaker finally lets buyers also own the battery pack starting today.
Renault’s Xavier Martinet, Director of Marketing in France, made the announcement:
“When we released our first electric cars, Renault was pioneering the market and our focus was on leasing the battery. The aim was to encourage our customers to switch to electric vehicles and provide them with extra peace of mind. The performance and durability of our batteries have now been widely proven. It was time for us to offer our customers a choice between buying or leasing a battery,”
French buyers can still lease the battery pack of the Zoe, which recently got a more powerful motor, but now they can also outright buy it for an additional €8,900 (inclusive of VAT).
The Zoe starts at 23,700€ with a fee of 49€ per month for the battery pack that can increase based on your mileage.